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Everyone keeps waiting for the unemployment wave. Martin Neale's argument is that we're watching the wrong horizon. Technological leaps don't just slice the existing pie into thinner pieces , they grow the whole pie. New capability creates new demand, new demand creates new work, and the roles that "disappear" tend to reappear in a different shape.

Drawing on his work rolling AI across the public sector, local government, education and beyond,Martin makes the case that the real story isn't replacement, it's expansion. The organisations pulling ahead aren't the ones cutting headcount fastest; they're the ones with the ambition to reimagine what they could deliver if the grunt work took care of itself.

We also got into the parts nobody puts on the brochure: the generational split in how people actually adopt AI, why most organisations measure "AI success" with the wrong yardstick, and the genuinely thorny ethics of AI that talks to citizens, dialects, accents, and the question of when a machine should sound human at all.

Why it matters: if Martin's right, the winners won't be the cost-cutters. They'll be the ones brave enough to be more ambitious about what their people are for.

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